THE PHENOMENON OF INTERNET LITERATURE: EVOLUTION OF AESTHETIC THINKING IN UZBEK AND ENGLISH DIGITAL FICTION

Abstract

This article explores the phenomenon of Internet literature as a new cultural and artistic form that transforms aesthetic thinking in modern society. With the rise of digital technologies and online platforms, literature has entered a new phase of evolution, changing not only the means of expression but also the reader-writer relationship. The study analyzes the features of Uzbek and English digital fiction, focusing on how aesthetic perception, narrative strategies, and thematic innovations have evolved within the online literary environment. Comparative and analytical methods are employed to identify similarities and differences between Uzbek and English digital fiction in terms of artistic style, social engagement, and cultural representation. The results reveal that Internet literature fosters new modes of creativity, interactivity, and democratization of literary production, reflecting the global transformation of aesthetic consciousness in the digital age.