INTEGRATING SMART TECHNOLOGIES INTO SUSTAINABLE CORPORATE DEVELOPMENT

Abstract

This paper examines how smart technologies — including artificial intelligence (AI), the Internet of Things (IoT), and blockchain — can be integrated into sustainable corporate development strategies. The study emphasizes the connection between digital transformation and ESG (Environmental, Social, and Governance) principles. It explores how these technologies improve environmental efficiency, enhance social responsibility, and ensure transparent corporate governance. The article also identifies key challenges and provides strategic recommendations for companies seeking to balance technological innovation with sustainability goals