FEATURES OF SOCIAL INITIATIVENESS OF A LEADER IN THE MANAGEMENT SYSTEM IN MODERN SOCIETY

Abstract

This article is devoted to the study of the features of the social initiative of managers in the management system in modern society. Social initiative is considered as an important criterion in determining not only the leader's activities within the organization, but also their contribution to the development of society. The article examines the initiative potential of a leader, creative abilities, the level of innovative decision-making, and sensitivity to the social needs of society as the main characteristics. Also, from a scientific point of view, the inseparable connection of managers' social initiative with their leadership style, communicative strategies, and motivational mechanisms in the organization is analyzed. Managers with a high level of social initiative play a leading role in the effective implementation of the organization's social obligations, the development of strong ties with employees and society, and the promotion of innovative initiatives. At the same time, the article provides recommendations aimed at increasing the social initiative of managers in the modern management system.