BOLTAEVA, Zinora. THE EVOLUTION OF CONSUMER BEHAVIOR THEORY IN THE DIGITAL ECONOMY. International Conference on Business & Management, [S. l.], v. 2, n. 2, p. 58–62, 2026. DOI: 10.5281/zenodo.18766802. Disponível em: https://uniconflix.com/index.php/ICBM/article/view/3457. Acesso em: 9 juin. 2026.